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What Goes Into Designing a Soulslike?

Marcus Kelsey -
Soulslike titles are on the rise following the success of Dark Souls, establishing its influence on modern action role-playing games and the video game...

What Can Be Learned From The World’s Cleanest and Most Effective Gameplay Loops?

Marcus Kelsey -
Gameplay loops are all about keeping players coming back for more, and some are undeniably much better than others. Game designers can look at...

The Evolution of RNG Technology

Marcus Kelsey -
Random Number Generators sit quietly at the core of every fair online slot, roulette wheel, and video poker hand. Players rarely see them, yet...

From Gaming Sessions to Webtoon Marathons: Why We Love Binge-Worthy Entertainment

Marcus Kelsey -
Game players and webtoon viewers enjoy things that generate momentum. Progress, interesting characters, suspense and the potential for new discoveries turn short moments into...

What Casino Games Can Teach Video Game Designers About Information Design

Marcus Kelsey -
There are lots of crossovers between video game design and casino game design, and designers often use elements of the other to influence the...

How Retail Operators Can Compare Business Gaming Systems Before Deployment

Marcus Kelsey -
A long feature list can make two gaming systems appear easy to compare. In practice, retail operators need answers to a different set of...

What Makes Helldivers 2 Collectible Figures Worth Collecting

Marcus Kelsey -
Collecting works best when an object carries memory, craft, and a clear link to shared play. Helldivers 2 figures meet that standard by giving...

Madden NFL 27: Behind the Scenes of Football’s Most Debated Game

Marcus Kelsey -
Every new Madden release arrives with two audiences waiting to judge it: gamers who want better mechanics, and NFL fans who want their favourite...

How Global Payment Options Help Game Publishers Reach More Players

Marcus Kelsey -
A game can ship to 190 countries and still fail to sell in most of them. The download reaches a player in Jakarta or...

How iGaming Apps Handle Secure Payments: A Look Under the Hood

newowner -
Building a game is one challenge. Building a game that handles real money at scale is an entirely different discipline. The global iGaming industry...

Online Pusoy on GZone: Experience the Timeless Filipino Card Game in a Smarter Way

Marcus Kelsey -
Few Filipino card games have stood the test of time quite like Online Pusoy. For decades, it has been the centerpiece of family gatherings,...

How Online Slots Work in 2026

Marcus Kelsey -
Online slots in 2026 often combine random outcomes, digital reels, payout tables, bonus features, mobile interfaces, and account controls. The game looks simple on...

How Feedback Loops Shape Player Retention in Game Design

Marcus Kelsey -
Every game a designer builds runs on a hidden engine most players never consciously notice: the feedback loop. It's the mechanism that turns a...

Under Pressure – How to Make Decisions in Competitive Environments

Marcus Kelsey -
Competitive environments have always brought our adrenaline to higher levels, whether we’re talking about sports or casino games. However, this setting also frequently forces...

Designing for Chance: The Evolution of RNG (Random Number Generation) in 2026

Marcus Kelsey -
The Deterministic Lie Computers are fundamentally stupid machines when it comes to chaos. You can engineer a silicon chip to execute a billion sequential instructions...

The Rise of Procedural Generation in Modern Game Design

Marcus Kelsey -
Procedural generation has quietly become one of the most important production tools in modern game development. What once looked like a niche technique for...

The Night I Almost Quit Adopt Me (And What Changed My Mind)

Marcus Kelsey -
It was 11 PM, I had school in the morning, and I was staring at my fourteenth cracked egg in a row. Not a...

Designing Game HUDs That Explain Rapid State Changes Clearly

Marcus Kelsey -
A fast interface can fail even when every individual element is legible. The trouble begins when several correct signals arrive together: a score changes,...

How Risk and Reward Systems Drive Player Engagement in Game Design

Marcus Kelsey -
Every meaningful decision a player makes in a game carries some form of stake. Whether it's spending limited resources, committing to an irreversible action,...

Procedural Generation vs Hand-Crafted Design: Choosing the Right Approach

Marcus Kelsey -
Every game designer eventually faces the same fork in the road: build a world by hand, or let an algorithm generate one. Both paths...

Game Designers Rethink Difficulty Curves Through Probability-Based Systems

Marcus Kelsey -
Difficulty design used to mean picking three settings and hoping players sorted themselves correctly. That approach feels increasingly outdated. Designers now treat challenge as...

Optimising 3D rendering workflows for game design and visualisation

Marcus Kelsey -
In the contemporary digital landscape, the demand for hyper-realistic graphics and immersive environments has reached unprecedented heights. Whether crafting sprawling open-world video games or...

What Most Game Design Courses Will Never Teach You

Marcus Kelsey -
Game design courses teach you to build levels, write design documents, and learn an engine. They rarely teach the skills that decide whether a...

Queensland Online Pokies Real Money: 4 Australian Casino Sites Ranked

Marcus Kelsey -
If you are searching for online pokies Queensland real money, chances are you're looking for more than a large game library. Most players want...

Why Realistic Graphics Are Not Always Making Games Better

Marcus Kelsey -
Every generation of hardware arrives with the same promise: sharper textures, better lighting, and characters that look almost human. Studios pour enormous budgets into...
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